Jo McInnes has had over 20 years in the advertising, design and marketing field and has spent the last 10 years working predominantly in regional tourism.
Tourism is a major economic driver in regional Victoria. Jo has extensive knowledge in this area and has worked and consulted to local government, industry boards, campaign committees, local and regional tourism associations, food & wine groups and Lake Mountain Alpine Resort.
Projects have included marketing campaigns, the development of food & wine groups, sourcing funding, developing marketing plans and advertising collateral plus sitting on tourism committees.
Jo's knowledge in branding, marketing, design, website development and advertising ensures that the whole package is delivered.
Professional development is very important and attending tourism forums, professional development and personal development workshops keep the information up-to-date and accurate.
Below are a list of Victorian tourism and industry sites.